| Fiat wil aandeel in Ferrari naar 85% |
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Fiat: Stelletje hustlers! De nieuwe trend van overnames en meer controle over haar merken startte toen Fiat akkoord ging met het verbreken van de samenwerking met het Amerikaanse General Motors. Dit leverde hun 1,5 miljard euro op.
Aangezien het toentertijd al langer slechter ging met de verkoop van Fiats besloten ze het roer flink om te gooien. Medio 2006 beginnen de vruchten zich al af te werpen: Alfa Romeo (in bezit van Fiat SpA) is weer gedurfd, de nieuwe Grande Punto heeft iets weg van een Maserati Coupé, noem maar op.
Hun streven om hun aandeel in Ferrari naar 85% te vergroten, past geheel in deze nieuwe strategie. Door een groot deel van de 1,5 miljard euro te investeren in dure exotische merken als Ferrari zijn ze de komende jaren zeker van een goede belegging. Stel (lees: STÉL) de tsunami toch niet door gaat en we de eeuw ingaan van de omschakeling (SCW voorspelt©), zal de rijkdom van sommigen van ons, die energie bezitten, enorm toenemen. Terwijl de omzet gemaakt door luxe merken in de Arabische golfstaten in het Verre Oosten nu al toeneemt, is dit nog niets van wat exotische merken denken te kunnen behalen. |
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+ Dylan @ 26 May 2006 0 reacties |
Nog net voor de 
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